It can be all too easy to charge forward with a product, only to realize during testing that the concept was flawed from the beginning.
However, by taking an interactive, “test-as-you-go” approach to product design, shortcomings can be much more easily detected. Establishing proof-of-concept on an oversized prototype, for example, can actually save time and increase flexibility when building to scale.
At C3, our flexible development platform saves design teams from having to go ‘back to the drawing board’—encouraging innovation and rewarding new ways of thinking. This yields prototypes that are not only “as designed,” but also “as desired.”